Over the past decade, our lives have increasingly gone digital. From shopping to working, making music, and connecting with fans, nearly everything can be done online. This transition became even more apparent during the COVID-19 pandemic when artists turned to the internet to record, produce, release, and share their music. While nothing can replace the experience of live music, technology has opened new doors for reaching global audiences and engaging with fans.
Musicians today leverage platforms like Spotify, Apple Music, and Tidal to share their music and use social media channels such as YouTube, Facebook, Instagram, and TikTok to interact with fans. In this digital music landscape, understanding the basics of the online music industry is crucial. Knowledge of taxes, social media algorithms, search engines, sponsored ads, digital PR campaigns, SEO, ISRC codes, and music metadata can significantly enhance your online presence and brand.
What is Music Metadata?
Music metadata is essentially the digital footprint of your song. It includes all the essential information about your track, similar to a resume or bio. Key types of music metadata include:
Challenges of Music Metadata
While music metadata sounds straightforward, there are several challenges associated with it:
For a comprehensive guide on utilizing music metadata effectively, the Music Business Association offers a detailed style guide to help track your work accurately and maintain consistency.
Understanding and properly managing music metadata is essential for any music professional in today's digital age. It ensures better reach, accurate royalties, and a smoother experience for both the creators and the listeners